How to make money selling on jiji

How to make money selling on jiji (in-depth guide)- 2023

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If you need an in-depth guide on how to make money selling in Jiji, then you are on the right page. Though e-commerce is not popular in Africa till recent years, it has been in existence in developed parts of the world like America and Asia.

E-commerce sales have increased after the coronavirus pandemic, and more people have turned to online shopping, which has resulted in a significant increase in e-commerce sales both in Nigeria and Africa at large.

Businesses that have an online presence have been able to capitalize on this trend by adopting digital marketing strategies such as email marketing, social media advertising, search engine optimization (SEO), and the use of free advertising websites like Jiji. 

Selling on jiji is one of the top lucrative businesses in Nigeria

In this post, I will explain what this platform called Jiji, which has a website and app interface is all about. Then I will explain best practices on how to make money selling on Jiji. Firstly, let’s analyze what Jiji is all about and its features.

What is the Jiji website or App?

How to make money selling on jiji

 Jiji is an online marketplace that has a website and App interface that operates in several African countries, including Nigeria, Ghana, Tanzania, Uganda, and Kenya.

The platform is created in a way that allows individuals and business owners to buy and sell a different range of products, including electronics, fashion items, vehicles, real estate, and more. 

The Jiji platform offers a very simple and user-friendly interface that allows users to easily search for products and contact sellers. It also provides various tools to help sellers manage their listings and communicate with potential buyers, such as messaging and chat features.

Why I believe it is important to learn how to make money selling on Jiji is because of the unique features of this platform, one of which is its focus on safety and security. The platform has implemented various measures to protect both buyers and sellers, such as verifying sellers’ identities, monitoring listings for fraud and scams, and providing a secure payment system.

 Jiji has become one of the leading online marketplaces in Africa, with millions of active users and a wide range of products listed for sale. According to the “Similarweb” analysis, Jiji has about 3 million monthly users. I believe Its success has been driven by its user-friendly interface, focus on safety and security, and commitment to providing a reliable and convenient online shopping experience.

Types of items sold on Jiji 

  • Electronics such as smartphones, laptops, cameras, and TVs.
  •  Fashion: You can also find a wide variety of clothing, shoes, and accessories for sale on Jiji, including both new and used items.
  •  Home and garden: Jiji is a great place to find furniture, appliances, and other home and garden items at affordable prices.
  •  Vehicles: You can find a wide variety of vehicles for sale in Jiji, including cars, motorcycles, and trucks.
  •  Real estate: Jiji also has a section dedicated to real estate, where you can find apartments, houses, and other properties for sale or rent.
  •  Jobs: This platform is built with a section for job listings, where you can find job opportunities in various fields.
  •  Services: In addition to goods, Jiji also offers a platform for finding and offering various services, such as cleaning, repair, and transportation services.

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Benefits of marketing in Jiji 

Before I move into how to make money selling in Jiji, I will like to analyze a few benefits of marketing on this platform. This is to enlighten you on the importance of learning how to make money selling on Jiji.

  1.  Access to a large and growing audience

The first benefit of selling on Jiji is the fact that Jiji has millions of active users across multiple African countries, which means businesses can reach a large and growing audience with their marketing messages. So, selling on Jiji is as good as tapping into a free traffic source.

  1. Cost-effective advertising 

Jiji offers a range of advertising options, including sponsored listings, banner ads, and social media advertising, at relatively low costs compared to traditional advertising channels ( this is only applicable to sponsored ad creation)

Jiji is a platform that offers free ad space for marketers without setting any requirements or criteria that must be achieved before joining the platform, this is one of the reasons why people mostly use it because everyone like free and effective platforms. I believe this answers the question of how much it cost to sell on Jiji.

  1. Targeted advertising

Jiji allows businesses to target their advertising to specific audiences based on factors such as location, interests, and search history, which can help increase the effectiveness of their marketing campaigns.

This feature is really effective, and this is why we choose to teach how to make money selling on Jiji over other platforms like Jumia.

  1. Improved customer engagement

 Jiji’s messaging and chat features allow businesses to communicate directly with potential customers, answer questions, and provide more detailed product information, which can improve customer engagement and lead to higher conversion rates.

  1. Increased brand visibility 

By listing their products on Jiji, businesses can increase their brand visibility and build brand awareness among a wider audience, which can help drive long-term growth and customer loyalty.

Step-by-step guide on how to make money selling on Jiji

How to make money selling on jiji

Now, let’s get into our main case of study which is a guide on how to make money selling on Jiji. To make money on Jiji, you have to sell an item. These items can be either yours ( i.e retail or wholesale) or sell other people’s products around you at your own price ( i.e dropshipping ), in any form let’s analyze how you can create an account and earn money by selling on Jiji.

  1. Visit the Jiji website at

 The first step in this guide is to locate their website or App. To get started, go to their website at or download their app from google playstore.

  1. Register on the platform

 Secondly, Click on the “Register” button at the top right corner of the homepage. This will take you to the registration page.

  1. Enter your email address and password, then click on “Register.”

 On the registration page, enter your email address and choose a password for your account. Make sure to choose a strong password that is difficult to guess. Once you’ve entered your email and password, click on the “Register” button to create your account.

 Jiji will send a verification email to the email address you provided. Check your inbox and click on the link in the email to verify your account.

 After you’ve registered, Jiji will send a verification email to the email address you provided during registration. Check your inbox and look for an email from Jiji. Open the email and click on the verification link to activate your account.

 Once you’ve verified your account, log in to Jiji.

 After you’ve verified your account, go back to the Jiji website and click on the “Login” button located at the top right corner of the page. Enter your email address and password and click on the “Login” button to access your account.

  1. Click on “Sell” at the top of the page.

 Once you’re logged in to your account, click on the “Sell” button located at the top of the page. This will take you to the “Post Free Ad” page where you can create a listing for the item you want to sell.

 Fill in the details of the item you want to sell, including the title, description, category, location, and price.

 On the “Post Free Ad” page, fill in the details of the item you want to sell. Make sure to provide a clear and descriptive title for your listing, as well as a detailed description of the item. Choose the appropriate category for your item, select your location, and set a price for the item.

  1. Add up to photos of the item to your listing.

 To make your listing more attractive to potential buyers, you can also add up to 5 photos of the item. Make sure the photos are clear and show the item from different angles so that buyers can get a good idea of what they’re buying.

 When you’re satisfied with your listing, click on the “Post Ad” button to publish your listing. Once you’ve filled in all the details of your listing and added photos, review the listing to make sure everything is accurate and complete. When you’re satisfied with your listing, click on the “Post Ad” button to publish your listing on Jiji.

 Your Ad is now live for customers. After you’ve posted your listing, it will be live on Jiji and potential buyers can see it. They can contact you through the contact information you provided, such as your email address or phone number.

 To manage your listings, click on “My Ads” in the top right corner of the page. Here, you can edit, delete, or mark your listings as sold. You can also promote it for faster sales, in this section.


I believe you have gotten the required knowledge on how to make money selling on Jiji from this post. If you are a shop owner, you can use this platform to get more sales and new customers which will earn you more money free of charge.

And if you are not a shop owner or marketer, you can scout for marketers in your street or market place then enquire about the price of goods, take pictures of the goods and post them on Jiji at your price. Then when customers order the items, you will pay the owner and make your gain.

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